Sunday, July 19, 2009

Louis Vuitton, Thought-Provoking?

2 The romance of fashion. Your local bike messenger is probably a scrawny, over-inked meth head with bad hair, but in the eyes of Paul Helbers and his team at Louis Vuitton, bike messengers are "the gentlemen butterflies" of the city, in honor of whom they created a collection that celebrated sleek, aerodynamic athleticism.

With pants rolled up at the ankles and parkas, bomber jackets and trench coats, often in nylon or Neoprene, this was a new urban version of Louis Vuitton's travel heritage. Yet if the outfits - give or take a wine red tuxedo - were Manhattan central, the bags were 100 percent classic Gallic Vuitton. Not a nylon or canvas fabric to be found among the fine leather messengers, weekend bags and luxury backpacks.

Still, albeit inventive and - even if this sounds silly to say about clothes - thought-provoking, the collection felt like a stretch for a luxury brand and, ultimately, felt like it should be called Louis Vuitton Sport.

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